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Our Process


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Our Process


 
 
 
 

ZIP's services are driven by a development process founded on human-centered design, rapid prototyping and iterative testing. This type of methodology applied frequently throughout the development process enables our clients to manage risk and increase the potential for success. We use design thinking to inform business strategy and bring innovative products and services to market in an efficient and cost-effective manner.

 
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Strategy


Strategy


 
 
 

ZIP identifies opportunities and creates product and service innovations to help companies grow, stay competitive and respond to rapidly changing market conditions. Successful innovations must integrate a compelling user experience with appropriate technology and a sound business strategy. ZIP strives to reach this delicate balance through a collaborative and iterative design process that includes research, exploration and realization. In addition to creating new concepts, ZIP also provides the design, business and marketing acumen to help our clients implement these innovations.

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Development


Development


From invention to market launch, ZIP designs and develops products and expereinces. By guiding product development programs across a wide range of industries, we have gained critical insights researching users, understanding intricate user interactions, working on the factory floor and navigating complex distribution channels. We understand the challenges companies face when manufacturing a high-quality product and launching it to market in a cost-effective manner. ZIP offers turn-key product development services as well as custom services tailored to our clients' specific needs.

 

We offer expertise in

 

 

  • Qualitative user research
  • Market assesment
  • Product definition
  • Human-centered design
  • Rapid prototyping and testing

 

  • Detailed product development
  • Manufacturing
  • Brand development
  • Distribution and channel strategy
  • Market launch
 
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Start-ups and Training


Start-ups and Training


As a start-up, do you need help defining your product development strategy?

ZIP's extensive product development and entrepreneurial experience across a wide range of industries enables us to create effective product development strategies for new or forming companies. We can help you with due diligence, product definition, market position, budget, schedule and resource management. We understand and empathize with the hard work, risk and perseverance required to launch a new venture. 

 

As an existing company, do you need to help building skills and internal processes to foster innovation and creativity?

Through an intrinsic understanding of design thinking and the innovation process, ZIP provides assessments, strategies and training to companies and organizations of all sizes to improve internal innovation capabilities. ZIP strongly believes that the only way to learn about design and innovation is to do it. Through a strategic partnership with Innovationship, we provide hands-on expereinces where participants learn and apply the critical skills of empathy, collaboration, ideation, rapid prototyping and storytelling that are essential to design thinking and the innovation process.